About This Gig
Hi! I'm Santiago, a visual designer focused on brand systems, typography and interaction with 10 years of professional experience in the creative field.
Brand building is a complex and unique exercise between creative and client, each project requires a tailored solution to convey the spirit of your business, the authenticity of your brand and the creative energy that will keep it evolving.
Whether you are starting a new company or looking for a rebrand, I will make sure to understand you and the space you play in, capture the essence at the heart of what you do and think creatively and strategically in order to craft an original solution that can't be ignored.
Process:
Understanding: Nobody knows the brand like you, through briefing I will be able to understand your business.
Mood boarding: In order to validate your brand essence, a clear mood board sets the tone, look and feel to ensure the right direction.
Visual Identity options: Is key to work a logo in context, not as an isolated asset in your brand. You will see a full brand sketch.
Guidelines: Your brand will be documented.
What's next? Let's keep evolving your brand.
Have something in mind? Let's chat!